Missy Schnurstein

2018 Session | Creative Change

Click Play below to listen to this session from the 2018 conference.

CEOs, top executives, and other business leaders agree that creativity and innovation are vital to thrive in a competitive world. But according to the research of former Wharton management professor Jennifer Mueller, many business leaders chronically reject creative solutions and instead embrace the familiar. Mueller’s research reveals that it’s not just CEOs, but many others who struggle to accept creative ideas even as they seek innovation. Read More

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