Lida Citroën

ENCORE: Personal Branding for Your Career Lifecycle | 2020 Session

Click Play below to listen to this session from the 2020 conference.

Your personal brand is how you are known, and the value others assign you. At any stage of your career, it has an impact on your opportunities, resources, referrals, and promotions. Whether you are a professional just starting out, a leader looking to advance to the executive level, or have your sights set on joining a corporate board, building a strong personal brand will have a big impact on your career lifecycle. Award-winning international reputation expert Lida Citroën shows audiences how to manage their personal brand in the way they communicate, behave and position themselves. She will reveal her secrets for taking ownership of your personal brand and driving your career lifecycle. Learn to assess your relevancy and reputation, design your legacy, layer your personal brand over your long-term career goals, and leverage a wide range of self-promotion strategies, from strategic networking to your signature style.

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Personal Branding for Your Career Lifecycle | 2020 Session

Click Play below to listen to this session from the 2020 conference.

Your personal brand is how you are known, and the value others assign you. At any stage of your career, it has an impact on your opportunities, resources, referrals, and promotions. Whether you are a professional just starting out, a leader looking to advance to the executive level, or have your sights set on joining a corporate board, building a strong personal brand will have a big impact on your career lifecycle. Award-winning international reputation expert Lida Citroën shows audiences how to manage their personal brand in the way they communicate, behave and position themselves. She will reveal her secrets for taking ownership of your personal brand and driving your career lifecycle. Learn to assess your relevancy and reputation, design your legacy, layer your personal brand over your long-term career goals, and leverage a wide range of self-promotion strategies, from strategic networking to your signature style.

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Dream Big. Then Do This.

Lida Citroën“We think branding is what you do when you want likes or fans, or you want to be famous….Actually anyone who interacts with other people needs to think about branding. Your brand is how the world experiences you and what they believe to be true.”
—Personal branding expert Lida Citroën

Women tend to be more hesitant than men to think about personal branding. But once you realize it’s simply a tool to help others see you for who you really are—and want to become—it becomes a lot more important and doable. Personal branding expert Lida Citroën demystifies it all for our host Celeste Headlee in the latest episode of Women Amplified

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